The J. O'Brien Blog | Above. Beyond. Secure.

How to Choose the Right Visitor Badge for Your Facility

Written by Tony Mowatt | May 21, 2025 3:30:00 PM

How to Choose the Right Visitor Badge for Your Facility

Not all visitor badges are created equal. And if you're still using peel-and-stick labels or handing out generic “Hello My Name Is” stickers, it's time for an upgrade. The right visitor badge system improves security, reinforces your brand, and makes the check-in process smoother for everyone.

Whether you're managing a school, office, hospital, warehouse, or secure government facility, this guide will walk you through the key types of visitor badges — and how to choose the best setup for your environment.

Expiring vs. Non-Expiring Badges

✔ Expiring Badges

These are one-time-use badges that visibly change over time — often turning red or showing a VOID pattern — to indicate the badge has expired. Ideal for facilities that require same-day clearance only.

  • Best for: Schools, healthcare facilities, government offices
  • Benefits: Can't be reused, easy for staff to spot expired visitors
  • Popular format: Tab-Expiring or Time-Expiring badges (half-day or full-day)

✔ Non-Expiring Badges

Non-expiring badges can be kept or reused — ideal when used with reusable badge backs or visitor badge holders. They’re typically printed and inserted into a clear sleeve, with optional attachments like clips or lanyards.

  • Best for: Warehouses, offices, or facilities with frequent visitors or contractors
  • Benefits: Reusable with less waste, compatible with pre-printed or custom badge backs
  • Tip: Pair with a custom badge back showing emergency procedures or building codes

Thermal vs. Inkjet Badge Printing

✔ Thermal Badge Printing (Black & White Only)

Thermal printers use heat to transfer black text or graphics onto specially coated label stock. They’re fast, reliable, and widely used — but limited to black-and-white printing.

  • Best for: High-volume visitor check-ins where speed and simplicity matter most
  • Benefits: Fast, low-maintenance, no ink or toner required
  • Limitations: No color — can’t showcase branding or visual alerts

✔ Inkjet Badge Printing (Full Color)

Inkjet printers, like the Epson ColorWorks line we offer, allow you to print full-color visitor badges on demand. That means your logo, department colors, visitor type, and even safety highlights can be printed directly onto each badge for a more polished, professional look.

  • Best for: Organizations that want branded, color-coded badges that include images/icons for quick identification
  • Benefits: Full-color printing, high visual impact, flexible design options
  • Considerations: Higher upfront cost, requires ink, and compatible badge stock

If your visitor badge is also your first impression, full-color inkjet may be worth the investment. We offer Epson ColorWorks solutions and can help you match the right printer to your badge workflow.

Color-Coding Your Visitor Badges

Color is a simple but powerful visual cue. You can color-code visitor badges to identify:

  • Access level (e.g., “Escorted Required,” “Unescorted Visitor,” “Contractor”)
  • Day of the week (to prevent re-use)
  • Location or department visited

We offer color-barred badges, color-coded label stock, and custom-printed options tailored to your building’s layout or protocol.

Custom-Printed Badge Backs: More Than Just Branding

If you're using clip-on badge holders or adhesive labels with reusable backs, consider custom printing those backs. It’s a smart way to give visitors essential information without needing to print it every time.

Some common uses include:

  • Emergency exit maps
  • Evacuation instructions
  • Wi-Fi credentials
  • Security or contact numbers

We can help you design a badge back that not only reinforces your brand but also improves safety and communication for every guest.

Need Help Building a Better Visitor Badge System?

There’s no one-size-fits-all badge — and that’s exactly why we’re here. At J. O’Brien, we’ve worked with schools, hospitals, manufacturers, and Fortune 500 companies to build badge programs that look good, work reliably, and support compliance efforts.

Contact us today to get a custom recommendation — or browse our visitor badge options here.